Using Color to Sell Your House Faster
March 23rd, 2010 categories: Decorating, west hartford
Here’s a tip I picked up at a class yesterday: yellow homes sell faster.
Really? I was a little skeptical so I did some homework. Unfortunately, my research shows only one thing - real estate agents don’t bother to enter in exterior color in the MLS.
We’ll just have to trust Jeannette Fisher, a real estate investor and author, that yellow homes do sell faster - if they’re painted the right shade of yellow and in the right price range.
Lower to mid-range homes painted a “pale, sunny yellow” are the fastest selling homes. Check out this home featured on the web site by a color consulting firm out of New Jersey, Your Color Source.

If you can’t commit to that much yellow or don’t have the time/energy/money to repaint the entire house, painting your front door yellow will make it stand out from the usual red door. This front door looks great with painted white trim and grey shingles, as featured in Real Simple.

Design blog, Simplified Bee, identified a comparable Farrow & Ball color, Dayroom Yellow.

Higher end homes sell fastest when they are painted a complex, muted color - one that has a tint of brown or grey in it and that would be described as “sage green” for example.
A few ideas include this color scheme from Behr. Using Sandstone Cove on the siding, Almond Cream on the trim and Quiet Storm on the shutters.

And this one, also from Behr. Siding is Spanish Galleon, shutters are Sled and door is Burnt Tile.

Choose wisely if you’re going to be reselling soon. It’s great to pick a color that will stand out from the rest of the homes on the market, as long as you’re not standing out as the “god, what were they thinking” house.
All of these homes and colors would look great in any neighborhood in West Hartford.










Great article. As a certified Feng Shui practitioner, Realtor, and certified home stager, I can tell you quite a few things about color.
Color does sell homes. Our industry (real estate agents) have sort of been the leaders to make many homes colorless and the dreaded “neutral”! The “builder” beige revolution is officially dead! Color, used subtley, can make a house MUCH more memorable. And in a market, where houses are plentiful and blend together, this is a trick to master.
One big point I would like to point our for your readers, with respect to Feng Shui, is that the all-important front door (the Mouth of Chi) needs to really stand out from the exterior. The yellow door photo shows this well. The color needs to be VERY different from the exterior color so the entrance is easy to find by incoming chi….but also a visitor.
Great article. My other site is www.TheFengShuiCure.com.
Steve Kodad
I’m going to talk a little more about interior color in another post. I find that buyers react very positively to color but it has to be used appropriately.
I never thought that these small issues matter that much. Thanks for sharing them.
My husband and I are planning on selling home because we want to buy another one. This tips will help me to sell mu house. I am thankful for it which you have shared information.